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Michael Bayley

Royal Caribbean CEO predicts 50% increase in Caribbean passengers


Speaking at the Caribbean Tourism Organization (CTO) outlook forum, Royal Caribbean's President and CEO, Michael Bayley, predicted that its Caribbean cruise tourism business will grow by 50 percent by 2030.

Mr. Bayley sees continuing growth in the Caribbean, with 8 out of the top 10 cruise destinations worldwide are in the Caribbean, and that more cruise passengers will be coming to the Caribbean in the future.

“The Caribbean was, is, will always be, the number one cruise destination in the world,” Bayley told the gathering of ministers, chief executives, policymakers and other senior Caribbean tourism professionals at the gathering in Antigua and Barbuda.


“There are considerations that we need to take into account in terms of some of the destinations’ ability to absorb the growth that is coming – in some places the growth is perhaps already at a critical mass – but we need to find a way to accommodate the growth that is inevitably coming to cruise tourism in the Caribbean,” he stressed.

Bayley touted the success of Perfect Day at CocoCay, citing it as an example of collaboration that benefits both the destination and the cruise line.

“There is a lot of demand for these products and if we can figure out how to collaborate together to create these experiences, they don’t always have to have this shape and form, they can be other types of experiences”.


“As we evolve in terms of our ship design and experiences and what we are creating for our customers we really believe there is a huge opportunity to take all that knowledge…and transfer it into the destinations in a very meaningful way,” he added.

Royal Caribbean CEO talks tech and Icon Class


Royal Caribbean CEO Michael Bayley spoke to TTG about a variety of topics related to the future of Royal Caribbean, and touched upon a few topics that revealed a few hints of what is to come.

When questions about the features and innovations of sister cruise brand Celebrity Cruises, Michael Bayley confirmed that the cruise line is looking at bringing the Infinite Veranda idea over to Royal Caribbean, “Edge has a lot of innovation. We need time to assess what works well and what doesn’t but we will take on some elements and put them on the new class of ship – Icon class and potentially Oasis 5."

Bayley's comments follow up on guest surveys from last year that showed off a possible Infinite Veranda for Royal Caribbean.

Mr. Bayley also commented on the status of the cruise line's new smart phone app, saying the new tech rollout will be available on around 12 ships by the end of year and the rest by "early 2020". He added, “We’re looking at facial recognition and notifications based on the profile of the passenger.”

Royal Caribbean CEO talks Quantum 5, better pizza, Oasis Class in Galveston and more


As part of Royal Caribbean's President's Cruise on Harmony of the Seas, Royal Caribbean International CEO Michael Bayley held a question and answer session with cruisers to address questions and concerns.  In the nearly two hour event, a number of intriguing changes were announced, along with updates to topics of interest to many cruisers.

Here are the big tidbits of information from the session.

Quantum 5 coming to USA & Europe?

Michael Bayley started off the session with guests by giving an overview of where Royal Caribbean is today, and went over some of the new ships joining the fleet.  He mentioned the fifth Quantum Class ship and indicated there is a possibility that ship will sail from the United States and Europe.

"The following year we have Spectrum two, or Quantum Ultra two, and that could possibly be coming to Europe and America."

The Perfect Day at CocoCay pier will be completed by the end of 2018

The new pier that is being added to CocoCay has suffered a few construction delays, but Michael Bayley confirmed the pier will be complete, "by the end of December".

Bayley estimates out of all the sailings to CocoCay, about 10 or 11% would be missed due to unfavorable tendering condtions. With the new pier, he believes the missed calls will drop to about 2%.

The pizza is getting better

Michael Bayley confirmed Royal Caribbean is actively working towards improving the pizza on its ships.  

A new approach to their pizza has seen a six point increase in guest satisfaction, thanks to the cruise line's better crust, cheese, sauce and toppings.

Bayley said the pizza rating is hovering around 92% guest satisfaction, but he wants to see it climb to at least 95%.

Moreover, the next target for improving the food onboard is to work on better desserts. He hopes to roll out the desserts to the rest of the fleet in the coming months.

An update on cruising from California

One cruiser asked Michael Bayley about the prospects of Royal Caribbean returning to California and offering cruises regularly from Los Angeles.

"We always are evaluating the deployment into California, whether it is San Francisco, Los Angeles, etc. We know that two of our competing brands are putting ships into California in the next year or so, it will be interesting to see how they do.

From a business perspective, we still can't quite figure out how to make the best sense from a business perspective, so we keep looking at it. I can't say it's not gonna happen, I'm pretty sure it's going to happen. The question is, when. For sure in the next five to ten years there will be a ship in California."

No new Crown and Anchor Society tier

When asked about changes to the Crown and Anchor Society tiers, Michael Bayley reittered his belief that Royal Caribbean's customer loyalty program is the best in the industry.  Moreover, he indicated they are not looking to add a new tier into the program.

Bayley also mentioned they are looking at what they can do to improve the loyalty programs among Royal Caribbean International's sister brands, which would allow you to sail on any sister brand with the same status as you have earned on Royal Caribbean International.

No comment on possibility of an Oasis Class ship sailing from Galveston

Royal Caribbean's Chief Marketing Officer Jim Berra touched on the news of an Oasis Class ship coming to Galveston.  

"It's being worked on by government and local officials in Galveston, but to Michael's point, it is our intention, but we need a few more things to go our way in terms of funding and approvals. We'd love to have an Oasis Class ship in Galveston."

Royal Caribbean CEO talks new ships, innovations and options coming soon to the cruise line


Royal Caribbean CEO Michael Bayley spoke with Travel Weekly about a variety of topics this week, which confirmed or announced a number of changes coming to the cruise line in the next few years.

Among the topics mentioned were

  • Quantum 4 (also known as Quantum Plus), will set sail in 2019 and spend its first winter in China, and, if it is not deployed to the UK earlier that summer, will spend the whole summer in China too.
  • Symphony of the Seas will feature, "an experience for kids and the kid in you, something for adventure seekers but in a nice, safe way."
  • Royal Caribbean is working on several product enhancements on Symphony of the Seas to improve the dining, entertainment and service. All will start to be revealed next month.
  • Bayley indicated Majesty of the Seas could be sailing to Cuba too, "We have 40-50 sailings calling into Havana in 2017, starting in April – mostly on Empress of the Seas but also a few on Majesty of the Seas."
  • Royal Caribbean will build a "massive water park" in CocoCay that, "will eclipse any other water park in the world."
  • Guests on CocoCay may be able to get off the ship and stay there overnight, "we will be adding some private cabana accommodation for Suite Class guests who may want to get off and stay for a few days in total luxury and privacy before hopping on another ship to come home."

You can read the entire interview with Michael Bayley on TravelWeekly.

Royal Caribbean names Michael Bayley new CEO of cruise line


Royal Caribbean announced its new President and CEO today, Michael Bayley, to be the head of Royal Caribbean International.

Bayley's appointment is effective immediately.

Bayley was previously the CEO of sister company Celebrity Cruises.  Prior to his time at the head of Celebrity, Bayley served in several senior roles at Royal Caribbean International, including Executive Vice President of Operations. He is credited for playing a key role in the company’s international expansion, helping launch company operations in markets around the world.

Bayley replaces Adam Goldstein, who was promoted to Royal Caribbean Ltd Chief Operating Officer back in April of 2014.

Bayley commented on his new position, "Royal Caribbean International is a brand with an incredible history – and unlimited potential. The ships, personified in the new Quantum class, are some of the best and most innovative in the world. And the crews that service Royal Caribbean International guests have a track record of delighting guests from every culture around the world. I look forward to an exciting future as we raise our game to an even higher level of performance."