View from Oasis of the Seas bridge

In:
06Jul2010
By: Matt Hochberg

Wired Magazine is featuring a series of photos of a photo gallery of awesome cockpits and they have featured Oasis of the Seas as one of them.  

Situated on the center line of the ship, the captain’s station has two trackball-controlled 27-inch LCDs that are used to display the electronic chart and the ship information system, which aggregates mission-critical data like radar, GPS, and sonar. Nineteen additional screens are positioned less than 10 feet away, so the captain can quickly access, say, the machinery automation system, which tracks everything from the 5.5-megawatt bow thrusters to the fore and aft ballast tanks.

Greece cuts red tape to lure back investors

In:
06Jul2010
By: Matt Hochberg

The country of Greece is trying to lure back companies looking to invest in the country by cutting bureaucratic red tape that can stall investment plans in the past.  Greece, a country mired by debt, wants to make things easier on companies like Royal Caribbean.  

Earlier this year, Royal Caribbean had plans to use the port of Piraeus as a hub in Greece, but after repeated strikes by unions left thousands of passengers and cruise ships stranded at ports, Royal Caribbean said last week it was dropping plans to use Greece's Piraeus Port as a hub.

Greece is seeking foreign investors to help spur its economy, expected to shrink by about 4 percent this year as it implements a draconian austerity programme to deal with the country's debt crisis.  But it carries an unenviable reputation as one of the most difficult places to do business in the western world due to a web of regulations, restrictive laws and combative unions.

Former American Idol contestant Mandisa to perform on Majesty of the Seas

In:
06Jul2010
By: Matt Hochberg

American Idol fans may remember Mandisa as a talented contestant from season five of the popular show.  She made the top 10 finalists, before being voted off the show.  Her new tour will bring her to perform aboard Majesty of the Seas in November 2010.  From November 8 through 12, 2010, the 29 year old from Tennessee will take the stage aboard Majesty of the Seasas part of her current 2010 tour.

Mandisa has turned her songs to sing gospel now and she joins other acts such as Newsboys, Jeremy Camp and the David Crowder Band aboard "The Music Boat 2010" tour, which has a Gospel theme to it.  In addition to the musical acts, Major League Baseball players Josh Hamilton of the Texas Rangers and Matt Diaz of the Atlanta Braves will also be on board for this themed cruise.

The Majesty of the Seas cruise is a four night cruise out of Miami, Florida and will visit Nassau, Bahamas, CocoCay® and Key West, Florida.  If gospel music and cruising is your thing, perhaps this cruise is of interest to you.

Allure of the Seas Culinary Challenge voting begins

In:
06Jul2010
By: Matt Hochberg

Last month Royal Caribbean began accepting entries for a contest called "Culinary Challenge" where aspiring chefs could compete to become the next Chef de Cuisine of 150 Central Park, the signature restaurant onboard Allure of the Seas, the cruise line's newest ship which will make her debut in December 2010.  Well, voting is now open for the contestants and you can view the video entries and vote on them!

There are six entries that made it to the vote stage.  The chef with the highest number of votes will be awarded additional points to his/her overall score at the final challenge held at The Culinary Institute of America's Hyde Park campus in New York on August 5 & 6.

Voting ends on Sunday, July 18 at 11:59 p.m. ET and you can vote once per day.

Five Ways Royal Caribbean Uses Emerging Technology

In:
06Jul2010
By: Matt Hochberg

With huge new ships like Oasis of the Seas and Allure of the Seas, new technology has been the solution for Royal Caribbean to make the experience onboard for guests as easy as possible.  Royal Caribbean CIO Bill Martin spoke with InformationWeek magazine about five innovations Royal Caribbean has used to make the experience better for guests.

  1. Facial Recognition Software
    When you board the ship for the first time, a high resolution photo is taken of you and this photo is used for security as well as for merchandise systems such as the point of sale system.  Facial recognition software allows computers to categorize photos taken all over the ship by Royal Caribbean photographers for easy pick up later.
  2. Shape Recognition Cameras
    At each of the 24 restaurants on the ship, shape-recognition cameras count the number of people seated and if any are waiting.  Royal Caribbean works to ensure there is no waiting at its restaurants.
  3. Interactive Media
    Remember the shape recognition cameras from the previous entry?  Well that data on restaurant crowds gets sent in real-time, in the form of red-yellow-green signals, to 300 digital signs around the ship, so that people can self-select the least-crowded restaurants.
  4. Wireless Everywhere
    There's Wi-Fi internet coverage onboard, along with wireless wristband for children to allow parents to track their kids movements on an iPhone app.  The specially equipped iPhones are for rent during cruises.
  5. Real-Time Analysis
    Royal Caribbean is using the data it receives during the cruise to help make decisions "on the fly" and bring attention to problems as they occur, not after.

Royal Caribbean has more real-time data than ever before because every point of sale terminal and booking system is networked, so analysts can know what’s selling well, what services are being under-used, plus the demographics of who’s on board. Analysts onshore have started crunching that data while the cruise is sailing. Combine that with the interactive media on the ships, and Royal Caribbean has a chance to put customized offers in front of people, say for a particular type of spa treatment that has more openings than usual, to a person most likely to want such a treatment, delivered direct to their interactive TV.

Eastern Canada lobbying for more cruises

In:
03Jul2010
By: Matt Hochberg

Royal Caribbean already serves a few Canadian ports but Canada is looking for even more cruises to stop north of the border.  Canadian ports in Quebec, the Maritimes and Newfoundland are working hard collectively to attract more cruise ships to the region.  Currently Royal Caribbean serves Canada from ships out of the port of Bayonne, New Jersey and there are plenty of flights out of Canada into Newark where it's only a 15-kilometre trip between the airport and the port.

Currently, European cruise lines, such as Costa and MSC, are very active in Canada.  These cruises feature predominantly European tourists while Royal Caribbean rivals Holland America and Princess Cruise Lines have a long-standing Canadian presence and have the most capacity in this market.

If Canadian markets have their way, they'd like to see Royal Caribbean and other cruise lines increase their presence in Canada to create more options for Canadian cruisers as well as help generate more tourism money in the ports.

Royal Caribbean shows its commitment to Malaga and introduces the Adventure of the Seas

In:
03Jul2010
By: Matt Hochberg

Adventure of the Seas has made its debut in the Spanish port of Malaga and the city couldn't be happier.  After a series of short cruises out of Barcelona earlier this spring, Adventure of the Seas has moved to Malaga, along with its 3000 passengers, becoming the largest cruise ship in the Mediterranean.  Officials expect about 72,000 passengers to pass through this summer.  

To commemorate the special occasion, a special ceremony was held in port that was attended by representatives of Royal Caribbean in Spain. Emmanuel Joly, the Director of Marketing and Sales of Royal Caribbean in Spain, highlighted the "commitment" of the company with Spain and the south and said "Proof of this is that we are the only shipping company that has a ship in Malaga the size of the Adventure of the Seas to sail and landed more than 3,000 passengers on each output having an important direct benefit to the region. "

Joly also highlighted the fact that the city of Malaga is a city "high prepared for tourism and interesting options that make it an interesting attraction for passengers from the cruise line" and that thanks to "Puerto de Atocha", the agreement signed between Royal Caribbean and Renfe, "is even closer to the center of Spain."

The Adventure of the Seas will be offering seven-night cruises from Malaga during the summer, with stops in Sardinia, Rome, Corsica and Palma De Mallorca. 

Allure of the Seas Progress Update

In:
02Jul2010
By: Matt Hochberg

Lisa Bauer, Senior Vice President, Hotel Operations for Royal Caribbean, posted a progress update on Allure of the Seas construction.  Here are the highlights.

  • Allure seems to be further along at this point in time than Oasis of the Seas was
  • The scaffolding is down in the Royal Promenade and tile is being added
  • Carpet installed in most areas
  • Rita’s Cantina, the Boardwalk Doghouse, and the Guess store are starting to "take shape"
  • More stores also taking shape, but yet to be announced what they will be
  • Royal Caribbean will be taking delivery of Allure of the Seas a few days earlier than planned
  • Costumes for Dreamworks characters will require planning to find space for them all

We had several operational meetings with Captain Hernan Zini, who will be the Master on Allure, as well as the hotel start up team, lead by Raimund Gschaider. The team is very pleased with how the inspections are going, as well as the operational planning.

Royal Caribbean July 4th Sale

In:
02Jul2010
By: Matt Hochberg

Royal Caribbean has launched a special July 4th sale on last minute cruises as well as cruises throughout the year. The sale runs July 2nd through July 6th on select sailings. New bookings only.  Some great rates to be had if you can act quickly!

Interestingly enough, there are two Oasis of the Seas sailings on sale as well.

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