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Royal Caribbean looks forward to big plans in 2022 and 2023

In:
17 Nov 2021

As Royal Caribbean moves deeper into its restart process, the cruise line is beginning to focus more on what's to come instead of what has happened over the past two years.

royalcaribbeanblog.com

With the cruise industry back in operations, and Royal Caribbean ready to bring all of its ships into service by early 2022, some of the projects and plans that were paused during the shutdown are moving forward again.

Overlooking so many of these plans is Jay Schneider, Royal Caribbean Group's Chief Product Innovation Officer (CXO).

To get a better sense of what's coming next year, Mr. Schneider sat down with us to preview the big things Royal Caribbean has planned over the next two years.

Hideaway Beach

A new expansion to Perfect Day at CocoCay will bring an adults-only area to the private island.

"One of the things we've heard from a segment of our guests, not all of our guests, is that they want a adult only experience," Schneider said of the decision to go in this direction.

Mr. Schneider also confirmed the new area will be complimentary to guests, "we haven't announced that yet, but I will tell you that it's going to be complimentary."

"There's no reason, if you think of the experience that we're trying to offer, to offer it for pay.

The Hideaway Beach expansion is just one idea Royal Caribbean has for the future of the island. According to Schneider, the cruise line has "a much larger ambition" for the private destination.

As to when it might open, it is not yet certain but late 2022 is the general timeline Mr. Schneider thinks is likely.

Wonder of the Seas

Wonder of the Seas: Itinerary, features, and more | Royal Caribbean Blog

The fifth Oasis Class cruise ship will debut in March 2022 when Wonder of the Seas begins sailings from Florida.

There is a lot to look forward to in this new ship, including a new approach to the Aquatheater. Schneider believes an idea like this is less about designing for one market, but rather an idea that makes sense globally.

"We acclimatized the the Aqua Theater.... it's the next step in the evolution of the Oasis class. But it's cold in January and February in the Caribbean, and sometimes the Aquatheater is cold."

Why cruise ships are getting bigger | Royal Caribbean Blog

"The acclimatized solarium is again gorgeous architecture and gives us that versatility to make it truly a global ship. Some of the things that people would have looked at and said that feels more like a China centric ship actually really help us out globally."

In terms of exciting new features, Mr. Schneider thinks the evolution of the open pool deck is going to be a great upgrade for this ship.

"I think the open deck on wonder is going to go even yet to the next level, and I say that for a couple of reasons. Number one. It's an Oasis class ship. It's going to have Lime and Coconut. It's going to have all of the ideas and experiences and pool space and shading that you'd expect as a guest that you saw in Oasis, but even bigger."

"It'll have the introduction of our eighth neighborhood, which is our sweet neighborhood. It'll have the largest jumbotron ever built on a ship."

Icon of the Seas

Royal Caribbean begins construction on its next generation cruise ship Icon of the Seas | Royal Caribbean Blog

Royal Caribbean has divulged very few details thus far regarding its next class of cruise ship, the Icon Class, and Mr. Schneider did not have much to share other than it sounds like an exciting step forward.

The new ship is coming out in 2023, and he indicated guests should expect to hear a lot about Icon of the Seas once we move into 2022.

"You're going to hear about Icon in a pretty big way in 2022... I guarantee you you'll be impressed by what you see. It's the next evolution for the brand."

"It's been a decade since we've announced a new class. And so you can imagine we're spending a lot of energy making sure that it's going to be an amazing announcement."

Royal Beach Club

Report: Royal Caribbean targeting January 2023 opening of Royal Beach Club in Nassau, Bahamas | Royal Caribbean Blog

The first Royal Beach Club is set to open in Nassau, Bahamas, and it sounds like Royal Caribbean thinks this will be a major new option for guests.

"We've done repetitive environmental assessments. So we we feel that this will be a destination on the forefront of sustainable development, frankly, around the world for any land based destination.

"Our hope is in 2023 that we will be welcoming our first guests onto the Royal Beach Club at Paradise Island."

Royal Caribbean could finish Nassau Beach Club by May 2023 | Royal Caribbean Blog

This new project is not intended to be for all guests on a ship to do. Rather, it will supplement the Nassau offerings.

"Wwe're not trying to supplant kind of your experience in Nassau. We want to create an incremental opportunity for you as a guest in Nassau. We want you to go into Bay St., we want you to go to Atlantis. We want you to go do the things you've never done before. We also we wanted to create a world class beach club experience for you as a guests."

Listen to our interview with Jay Schneider

There is a lot more to what Mr. Schneider had to say about what's coming to Royal Caribbean over the next two years, including updates on Perfect Day at Lelepa, why we don't know more about Icon yet, and plenty other nuggets of details.

Listen to episode 431 of our interview with Jay Schneider in its entirety below.

Be sure to subscribe to the RoyalCaribbeanBlog Podcast at Google PodcastsApple PodcastsTuneIn, and Stitcher.

Royal Caribbean could finish Nassau Beach Club by May 2023

In:
02 Sep 2021

According to new documents filed with The Bahamas, the current plan is for Royal Caribbean's new Royal Beach Club in Nassau to be complete in May 2023.

In March 2020, Royal Caribbean announced a Royal Beach Club project they would build in Nassau on the western end of Paradise Island.

Royal Caribbean has 20 total acres of land, 13 of which is owned by the cruise line and an additional seven acres leased by the Bahamian government.

Royal Caribbean's Environmental Impact Assessment (EIA) revealed it plans to begin construction in October 2021, with a completion date by May 2023.

The project has been delayed a few times due to Covid-19. 

The EIA includes a few more details and concept art of what to expect when visiting the Royal Beach Club:

"The proposed project will include the development of Paradise Beach and Colonial Beach to create an arrivals area, family zone, water sports centre, food and beverage services, and swimming pool and back of house areas in support of a world class beach experience."

"It is anticipated that with the payment of an entrance fee, the experience will include access to the Royal Beach Club, lunch and the rental of a beach chair. For an additional fee, guests will be able  to purchase alcohol and sodas, a cabana, day bed, clamshell, and participate in watersports and local tours."

Read more: How Royal Caribbean invested in new port projects and tech during the cruise industry shutdown

"There will be an array of activities available to guests, including but not limited to snorkeling, scuba diving, kayaking, jet skiing, floating mat rentals, inflatable water slides, parasailing, nature hikes, volleyball and other sand and water-related activities."

"While the location is inherently beautiful, Royal Caribbean will also ensure that additional landscaping is planted throughout the site. As Paradise Island is close to the Nassau Port, guests will have direct and quick access to the harbour via water taxis."

"The construction of the water taxi harbour and dock may include dredging, seawalls, wave attenuators, docks and fixtures."

The Royal Beach Club will be able to accommodate about 3,500 together with 250 workers. 

Royal Caribbean's Royal Beach Club in Nassau is almost a done deal

In:
30 Apr 2021

It looks like Royal Caribbean's deal to build a beach club in Nassau, Bahamas is nearly complete.

At a virtual town planning meeting in Nassau, a Royal Caribbean representative said the deal is waiting final signatures to be completed.

According to Eyewitness News, Royal Caribbean Group Vice President of Private Destinations, James Black, told the meetings attendees, "all terms for the development have been agreed to, approved and are awaiting signature for final execution of the contract."

The beach club will be built on 7 acres on the western end of Paradise Island.

According to Mr. Black, Royal Caribbean had originally wanted more land, but negotiations brought it down to seven, "The crown land lease is seven acres. Royal Caribbean had originally requested 21 acres including the lighthouse and the government negotiated own from 21 to 10 acres and now to seven acres under submission."

A report earlier this month pegged the project at 13 acres.

Royal Caribbean believes the new beach club will bring an additional 1.2 million visitors to Nassau annually by 2030, with 3,500 daily visitors.

Mr. Black also repeated the same targeted opening date as previously reported, which is a 2023 opening.

Construction would begin "later this year".

The meeting also brought up concerns from other attendees who had competing projects, as well as other concerns.

Some other landowners in the area are concerned about how Royal Caribbean's project may impact their own operations.

Tribune Business noted environmentalists wanted to know how the land, which is currently zoned as  "low density" residential, would have to be rezoned and the associated impact.

Royal Caribbean said was waste management would be handled through a partnership with local vendors, "Our plan to handle solid waste is to work with a local vendor to make use of existing recycling and solid waste management that’s available in Nassau currently."

"There will be a commercial barge operated by local vendors that will address the solid waste."

What is the Royal Beach Club?

Royal Caribbean first announced intentions to build a private shore excursion option in Nassau in March 2020, but has provided no official updates since the cruise industry shutdown shortly thereafter.

Royal Caribbean said the beach club would be built at the western end of Paradise Island, and would be cruise line guests.

Details on what would be offered to guests have not been divulged, but paperwork filed with the Bahamas seems to indicate the club could feature dining pavilions, a 26,000 square foot pool, 4,000 square foot “splash pad” for children, 14 beach bars; restrooms and cabanas.

Royal Caribbean has not publicly commented on any kind of timeline for the Royal Beach Club, nor have they given any update on it since acknowledging they purchased land for the project in early 2020.

Report: Royal Caribbean targeting January 2023 opening of Royal Beach Club in Nassau, Bahamas

In:
14 Apr 2021

It looks like Royal Caribbean's private beach club for cruise guests in Nassau, Bahamas isn't a dead project.

In March 2020, Royal Caribbean announced it would build a new beach complex at the western end of Paradise Island in The Bahamas.

Built for Royal Caribbean International guests, The Royal Beach Club is the cruise line's take on a private shore excursion. 

Shortly thereafter, the cruise industry shutdown due to the global health crisis, and the cruise line has not talked about the project publicly.

Tribune Business is reporting that Royal Caribbean will begin construction in July 2021 so that it can open by January 2023.

The Bahamas' Department of Physical Planning revealed the plans as part of an upcoming virtual public consultation to be held on April 28 on its bid for site plan approval for the Royal Beach Club project.

Documents filed with the Department of Physical Planning confirmed the $50 million project has a maximum capacity of 3,500, with the 13-acre Royal Beach Club’s amenities including two 35,000 square foot dining pavilions capable of accommodating 1,500 passengers each.

Other features listed in the plans include a 26,000 square foot pool; 4,000 square foot “splash pad” for children; 14 beach bars; restrooms and cabanas; and support infrastructure that includes a reverse osmosis plant, waste water plant, waste management facility, storage building and fuel storage all contained on two acres.

Royal Caribbean has not publicly commented on any kind of timeline for the Royal Beach Club, nor have they given any update on it since acknowledging they purchased land for the project in early 2020.

Royal Caribbean has steadily amassed around 13.5 acres on Paradise Island’s western end by buying out private landowners in the area, but it is also seeking to lease some ten acres of crown land in the Colonial Beach area to complete its development.

Royal Caribbean will build new Royal Beach Club in Nassau, Bahamas

In:
10 Mar 2020

Royal Caribbean's second Royal Beach Club property will be built at the western end of Paradise Island in The Bahamas.

Built for Royal Caribbean International guests, The Royal Beach Club is the cruise line's take on a private shore excursion. 

Built exclusively for Royal Caribbean guests, The Royal Beach Club will combine the island’s striking beaches with the cruise line’s signature service and amenities.

Royal Caribbean International has announced its newest mission: delivering the ultimate beach day. We’re kicking this off with the first Royal Beach Club launching for your clients in Antigua in 2021. And we’ve also secured land for this new feat at the western end of Paradise Island in The Bahamas.

The news was shared with travel agents that confirms Royal Caribbean's recent land acquisition on Paradise Island will become the second Royal Beach Club location.

The first Royal Beach Club is slated to open in Antigua in 2021.

Royal Caribbean is investing heavily in The Bahamas, having just completed a $250 million makeover of its private island, CocoCay, along with a $300 million cruise terminal, resort and destination in Freeport, Bahamas.

There is no timeline for when this Royal Beach Club on Paradise Island will open, nor what features or amenities it will include.

Royal Caribbean signs agreement to build first Royal Beach Club in Antigua

In:
13 Feb 2020

Royal Caribbean has signed a deal with the government of Antigua and Barbuda to construct the cruise line's first Royal Beach Club.

After signing a memorandum of understanding in October 2019, this deal marks the start of the planning and development for the Royal Beach Club. The club should break ground later this year.

The Royal Beach Club at Antigua will sit along more than a half-mile of pristine beachfront and combine the island’s striking beaches with the cruise line’s signature service and amenities. The ultimate beach club experience will offer guests exceptional views from private cabanas and a stunning pool with a swim-up bar, complemented by locally inspired experiences. Featuring regional fare, island-style BBQs, live music, along with thrills such as jet skis, paddle boarding, snorkeling, and a family splash pad, the beach club will make for an unforgettable day at the beach.

The Royal beach Club at Antigua is scheduled to open in 2021.

“The Royal Beach Club will deliver a memorable beach day to our guests,” said Michael Bayley, President and CEO, Royal Caribbean International. “Together with the government of Antigua and Barbuda, we will bring to life an experience that will bring more visitors to these idyllic islands and create significant economic benefits and opportunities. In addition, we are looking at ways for the local community to also enjoy the beach club on days our ships are in other destinations.”

The deal also commits Royal Caribbean to bringing Symphony of the Seas, beginning with a call to the island on November 3, 2020. Docking at a new port at the capital of St. John’s, Symphony will be the first Oasis Class ship to visit the island.

Royal Caribbean announces Royal Beach Club in Antigua

In:
29 Oct 2019

Royal Caribbean announced the first of its Royal Beach Club in Antigua, which will open along a half-mile of beachfront near Fort James.

The company signed a memorandum of understanding with the government of Antigua and Barbuda for the project, which is scheduled to open in 2021.

Built for Royal Caribbean International guests, The Royal Beach Club at Fort James will combine Antigua's famous beaches with the cruise line’s signature service and amenities.

Curated as the ultimate beach experience, the Royal Beach Club Collection will bring the unique features and flavors of each destination to life. In Antigua, guests can take in the island’s exceptional views from private cabanas or plunge into a stunning pool and swim up to the bar to order a classic rum punch.

“The Royal Beach Club Collection is an adventure we cannot wait to reveal to our guests,” said Michael Bayley, President and CEO, Royal Caribbean International. “We have incredible partners in the government of Antigua and Barbuda to bring the first of our collection to life. Together, we are designing an experience that will bring more visitors to these idyllic islands and will create significant economic benefits and opportunities for local employment for years to come.”

The Royal Beach Club concept builds on the remarkable success of Royal Caribbean’s new Perfect Day at CocoCay in the Bahamas but will be a distinctly different experience for guests.

“With Royal Beach Club, we’re starting with a great day at a beautiful beach, and adding even more services and activities,” Bayley said. “Each location will feature local food and music, family activities and custom attractions to give everyone plenty of options on how to spend their day by the ocean.”

Though Royal does not expect to release specific designs for the Antigua destination for several months, the company expects to offer regional fare, island-style BBQs and live music, along with unforgettable experiences, including such thrills as wave runners, paddle boarding, snorkeling, a family splash pad and stunning pool with swim-up bar.         

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