Liberty of the Seas

Royal Caribbean looks back on one year in France

In:
21Jun2012

July first marks the one year anniversary of Royal Caribbean adding a subsidiary in France.  For months, Royal Caribbean has been marketing to support sales and now they are seeing those efforts taking shape with the first cruises to French ports.

On June 3rd, Liberty of the Seas made her inaugural visit to Marseilles and Toulon harbor.  Liberty of the Seas is the largest ship operating in Europe and this summer will offer 21 cruises from France.

On July 5th, another Royal Caribbean ship, Brilliance of the Seas, will make its first stop at Le Havre and head for the Norwegian fjords.  Following her will be the recently refurbished Grandeur of the Seas, which will begin with a stop in Marseilles.

Frederic Martinez, CEO of Royal Caribbean Cruises France, is happy with the progress the company has made, "We are very happy because ships arrive, they can be seen and tested by customers."

Overall, this year, the company will offer 27 cruises from French ports for a target of 30 to 35,000 passengers. This is less than the expected 40 to 45,000 customers at the launch of the French subsidiary, but Royal Caribbean was forced to reduce the estimates because of a difficult environment and the impact of the Costa Concordia disaster.

"We had one year in the form of a challenge because of the events he was forced to cash. Our growth has remained strong because we are still small, we have established a subsidiary in France there are less than a year, compared to the previous situation, our offer is much stronger because of departures from French ports. Nevertheless, we still felt a slowdown from February to early April. Also noteworthy is that the economic context is not famous. The crisis in the euro area can be felt in all European markets and, like others, the French are watching their budget. But now the market is very strong, although it has been boosted with blows of promotions, which is good for customers but not so good for owners, whose margins are reduced. This also causes a visibility problem because many customers wait until the last minute to book, hoping to get a better price, "says Frederic Martinez.

Royal Caribbean's boss in France believes, that the very aggressive pricing policy practiced in recent months by different companies, which forces Royal Caribbean's hand, should not last: "It's a real issue. We had an exceptional year and it was therefore necessary to sustain demand by offering very attractive. But we must not repeat this indefinitely and make reference price. Because this approach is not economically viable, at least maintaining a high level of quality, what we want. " 

Liberty of the Seas arrives in France

In:
08Jun2012

Royal Caribbean's Liberty of the Seas arrived in France earlier this month and now is based out of southern France.   Since the beginning of June, Liberty of the Seas offers each week more than 3,600 cruise to discover the Mediterranean from Toulon.

"One year after the opening of our office in France, we are very pleased to offer our first departures from French ports", says Frederic Martinez, CEO of Royal Caribbean France.

Liberty of the Seas is not the only ship from France, as the Grandeur of the Seas will sail from Marseille and the Brilliance of the Seas, from Havre. "We worked hard to adapt our offer to French customers, says Frederic Martinez. A significant part of our staff speak French. The menus are in French, the French television channels are available. And we worked our wine. "Interest in the French market is due to its dynamism for several years. Last year, 441,000 passengers were carried by cruise ships, according to the French Association of Cruise Lines (AFCC), an increase of 14%.

Regarding the effect the Costa Concordia disaster has had on Royal Caribbean, Royal Caribbean has taken steps to hinder the negative effects. "We have reduced our ambitions, however, recognizes Frederick Martinez. We visions French 40,000 passengers this year. They will eventually be only 30,000 to 35,000. "This is still a nice progression: the group table and a market share of 6% this year, against only 4% last year. For 2013, the group is up 10%. The starting number will increase from 27 to 39 this year next year. Despite the loss of the ship from Le Havre. "Next year, the Brilliance will be used in Asia, where we record very strong growth, said Frederic Martinez. Pending the arrival of our ships coming in 2014 and 2015, we must make trade-offs depending on the strength of our markets. "

Royal Caribbean brought 31,500 cruise passengers through Cadiz, Spain

In:
25Apr2012

Royal Caribbean's Liberty of the Seas will visit Cadiz, Spain this year and will be the largest ship to ever dock at the port.  The ramifications of which will bring over 31,500 cruise passengers to the city and have a direct and indirect financial impact of "more than 1,800,000 euros."

Liberty of the Seas arrives in Spain after serving the Caribbean cruise season and will also visit Mediterranean ports after Cadiz of Malaga, Valencia and Barcelona.

Royal Caribbean releases plans for 2013 European cruises

In:
04Apr2012

Royal Caribbean has outlined its plans for cruises to Europe in 2013 and it will include sending Liberty of the Seas, Navigator of the Seas and Serenade of the Seas, among other ships, to Europe for the season.

Royal Caribbean calls for stopping in 30 ports and features 121 sailings over 25 itineraries.

Royal Caribbean had previously announced Independence of the Seas and Adventure of the Seas were being deployed to Southampton, England, and now there are more ships that will be sent as well. Royal Caribbean plans to have these five ships ready for bookings with additional deployments in the region that will be announced later this month.

Royal Caribbean vice president Dominic Paul commented on the plans, "Royal Caribbean International is the perfect choice for couples and families to experience and share all the wonders, flavours and colours of Europe. Liberty of the Seas, Navigator of the Seas, and Serenade of the Seas already offer holidaymakers so many things that other operators do not, such as the DreamWorks Experience onboard Liberty of the Seas, or a real ice-skating rink featuring breath-taking shows onboard Navigator of the Seas and even self-levelling pool tables onboard Serenade of the Seas."

Five Royal Caribbean ships make best cruise ships for families list

In:
06Feb2012

The Today Show Travel listed their favorite cruise ships for families and five of Royal Caribbean's newest ships made the list.

First up is Oasis of the Seas and Allure of the Seas.  The sheer number of amenities are notes for fun things for kids.

The two largest ships at sea each have pretty much everything you need to entertain the kids: a sprawling H2O Zone water park, a pair of rock-climbing walls, a miniature golf course, two surfing simulators, a basketball court, an ice-skating rink, and a hand-carved wooden carousel.

The Freedom-Class ships were also mentioned, including Freedom of the Seas, Liberty of the Seas and Independence of the Seas.

Aside from a huge playroom and video arcade aboard the Freedom-class ships, kids can't enough of the H2O water park, rock-climbing wall, ice-skating rink, surfing simulator, mini golf course, and basketball court. Kids of all ages love the Ben & Jerry's ice-cream parlor and the Johnny Rockets diner on board for burgers, fries and milkshakes (both venues at an extra charge).

FBI investigating death aboard Royal Caribbean's Liberty of the Seas

In:
30Jan2012

A 47-year old woman died Monday night aboard Royal Caribbean's Liberty of the Seas after she missed a step and fell down a flight of stairs and the FBI is now investigating the incident.

The Broward County Sheriff's Office spokeswoman Veda Coleman Wright said their department's crime scene techs were sent to Port Everglades to investigate the death of woman on the ship. However, since she died in international waters, Coleman Wright said the investigation will actually be in the jurisdiction of federal authorities.

Despite the investigation, Coleman Wright confirmed that they do not suspect foul play.

Royal Caribbean offers largest automated wine serving system

In:
30Nov2011

Royal Caribbean's Liberty of the Seas and Freedom of the Seas can add a new achievement to their list of accolades: they both feature the the largest of its kind, state-of-the-art automated wine serving system in the Vintages Wine Bar.

With just one swipe of a passenger's SeaPass card, guests can sample selections of wine from around the world using the automated WineStation intelligent dispensing system.

The WineStation preserves wines perfectly for up to 60 days by utilizing temperature control.  The system allows passengers to try 48 varities of wine not usually offered by the glass. Using the WineStation's LCD screen, guests can see the  the varietal, year and region, and the lit bottles encourage guests to experience the labels.

Royal Caribbean's Director of Fleet Beverage Operations, Bob Midyette, talked about the new system, "We pride ourselves on always seeking the newest and most effective solutions to provide our guests with an unmatched vacation experience.  The WineStation has become a very successful option to help our guests explore wines on their own, or with one of our knowledgeable, friendly and engaging wine tenders. We look forward to offering this on more ships in the future."

Liberty of the Seas begins transatlantic cruise with stop in Canary Islands

In:
03Nov2011

Royal Caribbean's Liberty of the Seas is scheduled to make a stop tomorrow at the port of Santa Cruz de La Palma in the Canary Islands before heading westward to Fort Lauderdale, Florida.

Liberty of the Seas arrives at 07:00 am from Santa Cruz de Tenerife with 3,800 tourists and 1,300 American and British crew. The itinerary of the cruise lasts 15 days departing from Barcelona, ​​Cartagena, Malaga, Cadiz, seven days at sea-Santa Cruz de Tenerife, Santa Cruz de La Palma - seven days at sea, and ends in Fort Lauderdale.

On the occasion of this first visit to the port of Santa Cruz de La Palma, at 11:00am, the president of the Port Authority of Santa Cruz de Tenerife, Pedro Rodríguez Zaragoza, will present to the master of a commemorative wine metope Malvasia.

The cruise will be received by a folk group, will have free service buses and will be given maps and city maps for tourist information.
 

31,000 passengers set cruise record in Barcelona, Spain

In:
21Aug2011

The port of Barcelona, Spain yesterday again left a record for its history: more than 31,000 cruise passengers embarked or disembarked in any of its terminals, a new record for the largest cruise port in Europe. Eight tall ships docked in Barcelona yesterday including Royal Caribbean's Liberty of the Seas, which can carry more than 4,500 passengers.

Astronomical figures for a booming tourism sector in Barcelona and monthly figures are unstoppable. 31,000 passengers yesterday must be added the 1.3 million who have already passed through the port until the month of July, a figure that represents 16% of cruise passengers during the same period last year. Also the number of ships has been larger: 451 cruise accumulated during the first seven months of the year, representing more than 21 scales in 2010. A figure that will join the nearly 120 scales this August. One month, the most powerful of the year, they recorded another record: the contingent of ships docked in the same day. This new historical value will occur on Friday, August 26, when the port awaiting the arrival of nine ships, albeit smaller-capacity, move some 26,000 cruise passengers.

Royal Caribbean sources certify the pace of sales is having the latest ship: "While there are still some places, it is expected to go at full occupancy this summer," said Marc Pedrol, director of marketing and communication Royal Caribbean. According Pedrol, the ship is currently above the forecasts made for this year and estimate that volume will grow by 40% compared to 2010. "We see a clear upward trend in the Spanish market to the cruise product, and found that Northern Europe and the Greek islands begin to awaken the interest of all those cruisers who have done a cruise with us from Spanish ports."

Canadian review of Liberty of the Seas itinerary

In:
03Aug2011

Phil Reimer of Canada.com recently took a cruise aboard Royal Caribbean's Liberty of the Seas on a Mediterranean itinerary and wrote about his experience onboard. The cruise was out of Barcelona, Spain and visited ports in France and Italy.

Reimer shared his advice for those visiting Toulon, France and what he enjoyed, "The best place to start in this city of 200,000 is at the La Rotonde fountain, next to a tourist office and with a choice of five roads in the roundabout. If you pick Le Cours Mirabeau, you will quickly run into Les Deux Garcons, a brasserie that dates back to 1792, where Cezanne was a regular and luminaries like Pablo Picasso, Edith Piaf and - I was told - Ernest Hemingway hung out."

In Villefranche, Reimer enjoyed the variety of offerings to be found here, "From this port on the Cote d'Azur, better-known places like Cannes, Nice, Antibes, and Monte Carlo are all within reach. The train and bus stations are 15 minutes from the ship. The bus cost one euro, and in 20 minutes, I was in the heart of Nice."

Once Liberty made her way to Italy, the port of Livorno offered Pisa and Florence and Reimer tried to do both but regreted that decision, "I chose to visit both, but hindsight tells me going straight to Florence would have been a better idea, given the limited time."

For their stop in Rome, Reimer shared his plan for how he tackled this famous city, "From cruise ships, you walk 15 minutes from the Civitavecchia port gate and take the regular train to Rome for nine euros (return). You can get off at Rome's Saint Pietro station and visit the Vatican City to start your tour, or you can stay on to Romo Termini, the main station. The ``hop-on, hop- off'' buses take you right from there to watch your history lessons come to life - and to enjoy."

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