Royal Caribbean trademarks name for sanitary masks

In:
22Apr2020
By: 
Matt Hochberg

The current health crisis has lead Royal Caribbean to file a new trademark for its own brand of sanitary masks.

Royal Caribbean has filed a trademark application with the United States Patent and Trademark Office for "Seaface".

The trademark lists the description of the tradmark simply as:

Trademark applications usually quite vague in regard to their intended use, so it remains to be seen precisely how it will be used, if at all.

The trademark was filed on April 8, 2020 and is intended for cruise ship services. The trademark lists it as a "medical apparatus".

It has been widely speculated that Royal Caribbean, like all cruise lines, will have to take extensive new measures to protect guests against the spread of any communicable ailment on its ships.

Deserved or not, cruise lines have been the scapegoat for many in the court of public opinion that they are extra susceptible to person-to-person spread.