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Royal Caribbean working on rewards program for suite guests

In:
23Apr2015

Royal Caribbean is working on a new inclusive amenity program for passengers that book a suite aboard select Royal Caribbean ships.

Speaking at cruise3sixty, the conference sponsored by Cruise Lines International Association, Royal Caribbean senior vice president of sales Vicki Freed made the announcement that would expand suite-only perks beyond the exclusive restaurant, Coastal Kitchen, offered on several ships.

"We really want to make it a wow," Freed said. "The announcement should come this fall to roll out in 2016."

"It will include private areas just for suite guests and a more inclusive vacation experience," she said, declining to reveal more at this time.

But she noted that Royal Caribbean ships have many more suites than people might realize.

"We have more suites on our ships than any one all-suite ship has," she said. "People would not normally think of Royal Caribbean as being top-heavy with suites, but Oasis and Allure of the Seas have 260 suites in six categories."