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Celebrity Cruises announces changes to Captain's Club customer loyalty program

In:
02 Jun 2021
By: 
Matt Hochberg

Celebrity Cruises has announced changes to its customer loyalty program for guests when cruises restart.

The Captain's Club program offers benefits and enhancements to the cruise for passengers that are repeat customers, and Celebrity posted an update with changes to their offerings.

Celebrity says they have taken the time during the cruise industry shutdown to make "refinements" to the Captain's Club program.

Events

New events will be held onboard, such as the Captain’s Club Sneak Peek Series beginning on Celebrity Apex.

"Classic members and above can enjoy a sneak peek of the Eden décor, live music, and interactive art at Wonder at Eden in a reserved space just for Captain’s Club members. Plus, you can sample the specialty cocktail of the evening and enjoy a meet and greet with the artists and performers."

An event for Elite members and above is Create and Pour, where you can sip a favorite wine while creating art.  The event is lead by an artist, and will begin on Celebrity Apex.

Welcome Parties will move to the outdoor spaces, such as the Lawn Club and Rooftop Garden.

Captain's Club Cocktail hour has changed as well, and will no longer take place in the lounge.

Instead, guests will be able to enjoy unlimited drinks from the Captain’s Club menu daily from 5pm to 7pm at bars and lounges throughout your ship, including complimentary wine varieties that will now rotate between Chardonnay, Sauvignon Blanc, Cabernet Sauvignon, Merlot, Pinot Grigio, Moscato, and Pinot Noir. 

Celebrity says since the line will begin including all guests with unlimited drinks as part of the Always Included package, "we’ll be introducing new events and benefits so stay tuned."

The full list of member events available for your sailing will be provided onboard. 

Member Perks & Benefits

Spa discounts will be available of up to 20% off for Select members and above.

Previously, Captain’s Club members could enjoy a one-time 10%-15% discount based on tier levels while in port. Now, Select and Elite members can enjoy multi-use discounts of 10%, while Elite Plus and Zenith members can enjoy multi-use discounts of 15% and 20%, respectively (excluding MedSpa and Retail).

Complimentary access to Persian Garden on one port day of your choice will still be available on Solstice and Millennium Series Ships for Elite members and above.

Photo discounts

Changes have been made to the photo discounts and offerings.

Celebrity has increased discounts of 25%-50% off any photo packages and up to $300 off Studio Packages for Classic members and above.

In addition, they have added more greenscreen options allowing you to have one photo session with multiple backgrounds.

A partnership with GoPro will offer 360 degree photography and aerial photos.

Laundry

Celebrity is introducing new laundry packages on select sailings for Elite and above members.

  • Evening Chic dry cleaning service for only $35 (up to 8 individual items).  
  • Pressed to Impress, Elite, Elite Plus and Zenith members can add pressing to one of their complimentary bags of laundry per sailing for just $20.  

Details to be available onboard.

Internet

Wifi is included for all guests with the Always Included program, so the Captain's Club discount for internet access has changed.

Now, if you sail with Always Included, you can apply this discount to upgrade from the Surf to the Stream.  If you do not sail with Always Included, you can apply the 10% - 35% discount to any internet package and the complimentary minutes for Elite and Elite Plus will still apply. 

If you book pre-cruise, your discount is combinable with the additional 10% pre-cruise advantage. 

Zenith members will continue to enjoy a complimentary Stream internet package for one device in both scenarios.  

Beverage packages

Another change as a result of Always Included means discounts for upgrading your standard drink package.

Now, if you sail with Always Included, Classic Members and above can enjoy a 5% – 10% discount to upgrade from the Classic Beverage Package to Premium Beverage Package before you sail (pre-cruise).

The percentage is based on your member tier. If you do not sail with Always Included, Classic members and above can also receive a 5% - 20% discount on Classic and Premium beverage packages purchased before you sail and based on tier.

Elite members and above that do not sail with Always Included can also continue to enjoy the daily cocktail hour from 5pm – 7pm at bars and lounge throughout their ship.  Zenith members will continue to enjoy a complimentary Premium beverage package in both scenarios.

Wine

Classic members and above can now enjoy up to 20% off any bottle of wine.

Zenith Member Updates

The top cruiser on each sailing with the most points in Captain's Club can enjoy a complimentary dinner at a specialty dining restaurant, along with complimentary flowers and wine. 

Celebrity will also give Zenith members the opportunity to take part in an interview with our cruise director that will air on our in-stateroom televisions.

Due to social distancing, Zenith access to the lounge at The Retreat and Michael’s Club will be limited to members staying in The Retreat until further notice.