Royal Caribbean has renamed the main areas of its private beach club in The Bahamas.
Since opening in December 2025, Royal Caribbean has quietly made small tweaks to improve the guest experience at Royal Beach Club Paradise Island.
This is the cruise line's private beach option in Nassau, Bahamas where cruisers can choose to purchase admission to it.
The latest change is to rename the key areas of the club.
It appears the name changes are more a reflection of how they're being used by guests, rather than a fundamental change in what's being offered.
Adjusting to match the experience
Royal Beach Club Paradise Island is the first of four beach clubs that will open by 2027, and the cruise line isn't afraid to make tweaks.
The change is reflected in the names of each beach going forward: Chill, Party and Paradise.
Family Beach is being renamed to Chill Beach, and Royal Caribbean is making the change because they want the area to be welcoming to all. A "family" area might sound like it's just for kids, and preclude someone from even going there.
As a result, the area formerly known as Family Beach will swap names to Chill Beach.
The new Chill Beach has a zero-entry pool, beach games, and more. In addition, family-focused activities including Captain Cool, beach games and pool games will continue to take place at Chill Beach (previously Family Beach)
The original Chill Beach will now be called Paradise Beach, as a way to reflect its location.
Signs around Royal Beach Club will be updated very soon to reflect the name changes.
Cabana name changes too
Since the zones are changing names, some cabanas are too.
Prior to the official name change news breaking, guests received emails from Royal Caribbean informing them that their cabana rental has changed in name only. The locations and amenities remain unchanged.
"We have a small update to share," an email to guests read. "Your Beach Cabana (Family Beach) is now called the Beach Cabana (Chill Beach)."
"That’s the only change—everything else about your reservation remains exactly the same."
Why Royal Caribbean likely made the change
Labels can make or break someone's decision how they spend their day at the beach club, and I think Royal Caribbean wants to make sure any assumptions are correct.
Simpler, more intuitive naming is a good idea for first-time visitors. And it doesn't create any pre-conceived notions about if a certain area should be avoided.
I think "family beach" may have kept some visitors from even going over to see the area because they believed it was just for kids.
In truth, the area formerly known as Family Beach was massive, especially the beach area. It was quite possible to get away from the crowds there.
Remember, each zone is just a starting point
Despite the names, you can go to any of the zones with or without kids. Royal Caribbean likes to use colorful names to make it easy to distinguish.
Party Cove is where you'll find the DJ playing party music and a pool party vibe. Kids are welcome to join in.
Similarly, the new Chill Beach has more for young kids with a zero-entry pool. But it's also one of the largest beaches.
Basically, the names are primarily a general motif and not immersive.
Guest feedback is like gold to Royal Caribbean
Royal Caribbean places a high value on guest feedback about any of their products, but new ones get even more attention.
Every passenger that visits Royal Beach Club gets a post-visit email survey link, where they have the chance to rate just about everything offered. Plus, there is an opportunity to enter suggestions or general feedback in text form.
They then aggregate the surveys to look for patterns, and potentially, a policy change.
Royal Caribbean even holds focus groups from time to time to ask more specific questions of cruisers.
