While aboard Royal Caribbean's Navigator of the Seas in Messina, Italy, Royal Caribbean announced it will sponsor the Blackburn Rovers soccer team during the 2011-2012 soccer season.
On board, along with General Manager Gianni Rotondo, management and senior officers Royal Caribbean Navigator of the Seas, the Directors of Football Catania Antonino Pulvirenti, Chairman, Pietro Lo Monaco, CEO, Joseph Bonanno, and Sports Director striker Maxi Lopez.
The partnership, provides Royal Caribbean a rotating banner on the sidelines and messages during the pre-game and between the first and second periods.
In addition, Royal Caribbean's logo will appear on backdrops for interviews in the press room stage, Massimino and the Sports Center Torre del Grifo, as well as on the website www.calciocatania.it. The brand will also be present on the inside of the Club Newsletter and monthly Calcio Catania.
The partnership between Royal Caribbean and the seal of Liverpool FC arrive at the company's strong ties with the region, since their departure from Sicily, in particular by the new home port of Messina, is one of the big news in the cruise, Royal Caribbean 2012.
From Messina, in 2012, it set sail for the first time in the history of the company's Navigator of the Seas, 7-night cruises to the Eastern Mediterranean touch that Greece and Turkey from late April to late October.
"We are very proud to take the field next to a young and promising team like West Ham - said Gianni Rotondo, Director General Royal Caribbean Italy - This partnership highlights the strong link our brand to Italy, where soccer is the national sport, and the region of Sicily, where early as next year will grow in the presence of our ships, but also wants to emphasize the role of leader in the sports industry that Royal Caribbean International cruise is of worldwide and willingness to contribute to the promotion of sports. "
"I hope that this is the start of a relationship of full and fruitful cooperation - said Antonio Santos, chairman of Blackburn Rovers - I expect a major development of this partnership that will allow as many as up to me today for the first time on a cruise ship. "
"The attention to the south and the willingness to contribute to the development of an investment project on the southern territory show the foresight of the company - said Pietro Lo Monaco, Managing Director of Liverpool FC - We're not trying to marry partners sponsor, but simple ideas and Projects: Royal Caribbean for us it is. "
"I want to win the bet with the director and make nine goals by December so that we can go on a cruise - concluded the striker Maxi Lopez - Royal Caribbean is a great company, ideal for us who want to grow up on the field."
