Cruises generate over $1 million for a city
In:Royal Caribbean's Australasia managing director Gavin Smith says that a typical Royal Caribbean cruise that stops in Auckland, New Zealand can put $1.26 million into the local economy. Royal Caribbean expects 6000 visitors to New Zealand in the 2010/11 season, rising to 36,000 in 2011/12 . Americans and Europeans made up about 70 per cent of guests.
Royal Caribbean's sister company Celebrity Cruises will have their 1800-passenger ship the Celebrity Century start or finish cruises out of Auckland from October 2011.
According to Smith, a full cruise ship helps create jobs in coaches, taxis, baggage handlers, customs and border control agencies that attended the pier and engagement with the airport and local hotels.
"We have local fresh produce provedoring requirements, we have fuel needs and we also have stevedoring needs because we'll do a full store in Auckland, in terms of container movements and the more industrial side of the business. The general figure that the cruise lines use is around a million dollars into the local economy on a turnaround day. And then you've got the additional upside of most of the Americans and Europeans and Australians that are getting on and off the ship will be buying one, two or three nights [accommodation] pre- or post cruise."
Smith also added that cruisers were more likely to spend money in the city on hotel stays because it was the place they would begin or end their cruise.

This number is down 12.8 percent from the year before, but the CLIA is seeing positive signs this year as the economy recovers such as net capacity (available bed days) among CLIA members in 2009 rose 3.8 percent, and average capacity utilization was 104.6 percent for the year.
For those considering Thanksgiving, Royal Caribbean ships will feature a gourmet turkey dinner of course as well as the award-winning Adventure Ocean program, which will provide kids with themed activities including Thanksgiving story time and arts and crafts.
Starting in early 2011, passengers will soon enjoy new dining opportunities, entertainment, children’s programming and other enhancements on select Royal Caribbean ships already in service. These vessels include Freedom of the Seas and Liberty of the Seas.
Despite the port welcoming in ships by then, construction work will not be complete by then yet and at that time, "it will be a construction site", Olsen said. Visitors who do dock in November will be taking buses to nearby Ocho Rios and Montego Bay.