Royal Caribbean

Royal Caribbean Names Michele Nadeem Vice President, Global Corporate Communications

In:
30Jun2010

Royal Caribbean has announced that Michele Nadeem will be their new Vice President of Global Corporate Communications.  As the VP of Global Corporate Communications, Nadeem will be responsible for "leading Royal Caribbean's overall global communication strategies and community relations efforts throughout all of its brands". She will report directly to the company's chairman and CEO, Richard D. Fain.

E-docs not part of direct-sell strategy

In:
29Jun2010

At the UK Cruise Convention held in Southampton, England, Royal Caribbean UK general manager Jo Rzymowska denied that moving to e-docs was a way of driving up the level of direct sales. Ryzmowska said online was “critical for search” for cruise customers but that the level of bookings remained very small, at around 2%.  She went on to say, “That will change over time as cruisers become more experienced and the next generation will use the internet as a norm,”

Review of Royal Caribbean's private islands

In:
29Jun2010

The Orlando Sentinel has posted a review of the private islands that cruise lines have been using to lure customers on their cruises for years.  These paradises are great for the beach lover and offer the benefits of a day of sun, sea, beach and more.   Included in these reviews are the two islands that Royal Caribbean offers to its cruisers.

CocoCay

Royal Caribbean to expand Dubai based season

In:
28Jun2010

Royal Caribbean is going to increase the length of its Dubai-based season for Brilliance of the Seas for the winter 2011-2012 season. Brilliance of the Seas began operating from the United Arab Emirates in January 2010 but would split it's time back in Europe.  Now, Brilliance of the Seas will return to Dubai two months early in November 2011 and will offer an increased range of itineraries including longer cruises up to 12- and even 18-nights.

Royal Caribbean and other cruise lines encourage early booking

In:
28Jun2010

The cruise industry as a whole wants you to book your next cruise vacation early, rather than later.  At the recent annual UK Cruise Convention, cruise lines including Royal Caribbean held a summit regarding cruise pricing and defended their pricing strategies.  Royal Caribbean General Manager Jo Rzymowska felt that the value of cruising should be more important than the pricing structure, "What ships offer today is phenomenal, we just don't focus on it".

Want to see Europe? Try a cruise

In:
27Jun2010

Lots of Americans say that sooner or later, they are going to "see Europe" and hop on over "the pond" to see "the old world" but to be honest, Europe can be a little daunting if you aren't an experienced traveler but the Mercury News recommends trying a European cruise to get a sampling of Europe without the hassle of trying to figure all the details out yourself. 

Royal Caribbean dominating holiday cruises in Bahrain

In:
26Jun2010

Good news for Royal Caribbean stock holders, travel agents in Bahrain have reported an 80 percent increase in bookings compared to the first six months of last year and Royal Caribbean is leading the way.

Royal Caribbean IT helps with sales

In:
Category: 
26Jun2010

There was an interesting article posted about the need for Information Technology (IT) to rebound in growth to help the economy and hidden inside was a tidbit about how Royal Caribbean uses IT to enhance their sales on board.  Royal Caribbean International CIO Bill Martin uses an array of computing statistics on several of the company's newest, tech-rich cruise ships to help figure out what to sell next to cruisers.

Royal Caribbean ships help drive demand in new ports

In:
25Jun2010

Royal Caribbean has recently moved some of its ships around to new ports, serving Baltimore, Maryland and Maine and the result has been those ports have seen a surge in demand from customers ("If you build it, they will come" anyone?).  Enchantment of the Seas moved from Norfolk, Virginia to Baltimore, Maryland and officials say there were 81 cruises with 329,000 passengers in 2009. Ten more cruises are scheduled this year and the total number is expected to grow to 113 next year.

Update to passenger arrested for fondling child

In:
24Jun2010

We reported earlier today of a Pennsylvania man that was arrested by the FBI for fondling a young boy on a Royal Caribbean cruise.  Royal Caribbean has issued a statement to USA TODAY newspaper regarding the incident.

 

Pages